My Story 

There’s a lot of say about where I started and how far I have come.

SOCIAL MEDIA / BLOGGING / INFLUENCER story below

I started in 2008, with a simple dream of starting my own business and being my own boss. So, while I was fortunate to be living out another dream as a teacher, I started to put together a plan to start my writing career. That’s where I originally wanted to be after college- writing about hockey.

Blogging back then was the biggest thing on the Internet. And not only did I enjoy it, I was really good at keeping up with it and getting my voice to be heard. I wrote about lifestyle topics that interested me such as dating, relationships, fashion, style, etc. I thought if I could get noticed this way, I could then quickly shift gears and start writing about sports. Social media was just getting started and I was amazed how by me placing a link for people to click, got them to read my blogs! Long story short, it was cool to have “fans” in other countries reading my blogs because of Twitter and Facebook.

I then started to write for many websites and even got to write a blog as a ghostwriter for some celebrities.

Blogging was awesome, but what was even more amazing was social media. I then immersed myself into learning just how social media worked. I taught myself the ins, outs, ups, and downs of Twitter, Facebook and at that time, Google +. I then joined Pinterest and learned about that platform and was amazed how each platform worked. I then started to come up with a strategy on how I could create a social media company that helped others and businesses alike, benefit from social media. I named it SassyGirlPR ( which is still my website!- The business name changed to Sassy Productions in 2016)

From developing my social media company I did social media marketing for companies and brands as a 3^rd party consultant for a company called Blogher. I got to experience creating campaigns for JcPenney, Toys R Us, American Idol, to name a few. I took my experience from this and transformed it into how I do social media today for clients. I coach companies, brands, individuals, entrepreneurs, students, and athletes on the best ways to use social media platforms, and how to use them to your advantage.

I am content creator who creates knock your socks off content for companies, brands, individuals, entrepreneurs, students, and athletes as well.

Great content is an important asset. It has the ability to create positive experiences for your potential customers and compel them to come back for more. It’s your ticket to capturing your audience’s attention and continually reinforcing a positive brand impression. Content plays a crucial role in achieving business and social media objectives such as brand recognition, thought leadership, audience engagement, and lead generation. It allows you to cement your position as a go-to destination for your customers, whether it be for entertainment, education, or inspiration.

Check out ALL the COOL things my company does by visiting the home page!

(Personal Tip: I also did some social media influencing for brands and learned how the influencer marketing works. )

STORY On Mindset Coaching

Emotional openness, creativity and self-belief  are directly correlated in my eyes. Yet, as a speaker, business owner, and community leader  I know from my own experience, burnout can hinder access to creative thinking. It’s almost impossible to generate innovative ideas, collaborate, and develop strong connections if you are feeling overwhelmed. I teach audiences how to be successful by using their setbacks as stepping stones for success.  Triumph over trauma has always been the crux of the my own story. I grew up dabbling in almost every creative outlet to escape from from every failure I ever had to endure. However, it wasn’t until I created my first successful business, that I took my creative abilities seriously when I started to realize how I could manifest and create anything I wanted.  One day I was reminded that the path of perseverance is connecting my desires to each other. I learned that by surrendering to the universe and continuing to walk the path, I was developing self-awareness and handling stress with ease. The end goal is for my audience to know how to get through stress without burning out, which is what I taught myself how to do.  By connecting on a human level with others, they leave more empathetic, excited to collaborate, and inspired by one another.  From there, they will be free to think more creatively, communicate with ease, and express themselves to the highest degree. The end result of these authentic connections is greater innovation, retention, and most importantly, joy. I sincerely believe that people create the best work and be as successful as possible by moving through setbacks that have been stopping them.